Hot season flat sprint in December 2007 News Summary – flat panel TV, LCD TV, plasma TV – household appliances
Looking back end of the year, in December 2007, flat
Industry can be described as being disease situation. In addition to expected performance of popular flat-panel TV market, the more
And other public
Establish joint ventures
Plants such heavy news. This makes the plasma industry, this has been the dark shadow of the sky more densely, rather a tendency of Storm.
<BR> Season promotion, domestic brand at the head
<BR> Into December,
Industry entered a year of the most important selling season. According to experts, at the end of the market sales can often account for 30% of annual sales. The last full fiscal year as a season, at the end of the market is undoubtedly sufficient to decide on a color TV business full-year sales performance. Therefore, whenever the end of season approaching, many TV brands will launch a large number of promotional activities to enhance the actual product sales.
Skyworth <BR> newly recruited in December had "storm" of price-launch of a large number of promotional activities. Hope that the way through preconceived war occupation by the end of the high ground business. According to General Manager of Beijing Branch of PAN Zhi-feng Skyworth introduced the Skyworth's
LCD price cuts throughout the year can be described as the biggest strength. Prices have gone down Skyworth 42-inch LCD prices have fallen below the minimum 8,000 yuan, 47-inch new LCD, the price fell to 14,000 yuan, the even just the 52-inch LCD market, prices have put 30,000 yuan less. Skyworth promotions end flagship is still the world's first unique entertainment features of "Cool On" TV. This series has been maintained since the market's attention, very high.
<BR> <BR> TCL L46H78F LCD TV
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<BR> Another well-known TV company
Naturally reluctant to fall behind Skyworth. "Sport HD" and
Dedicated to the theme of another great love of sports products buy climax. Konka i-sport love sports series LCD TV is a real movement in high quality products to meet the panel and
Platform at the same time frame to achieve 120Hz picture, as the Olympic Games
Flat product of choice. End of promotion, Konka Sports HD i-sport36 series and i-sport30 Series LCD TV, not only price but also with a surprise award. Konka is not only well-prepared high
Luxury gift spree, etc., but also has intimate New Year couplets, collage and other festive wishes, very festive taste.
<BR> In addition, TCL, Sony, and many of the TV brand names are also introduced various promotional activities, making Christmas, New Year's Day holiday market was on fire. But at the end of promotional activities have different changes in the past. The first is "a gift of more" "less price reduction"; followed by promotional efforts to market domestic brands more than foreign brands, sales of products to 40-inch and above large-size products.
<BR> Some consumers that would have to buy small-size products, but see the large size products, especially Xoceco, Konka and other brand products such "cheap", then changed the original plan, choose to buy more size of the flat-panel TVs. Industry insiders believe that, flat-panel TV business, particularly to large-size domestic brand as the promotion of the main, the main considerations play a much better picture of the characteristics of high-definition signals, but also more in line with the needs of the Olympic Games Watch 2008.